Unlocking the Avatar Feature
To access this tab and begin generating video content, you must first add the Avatar SKU to your subscription. Once active, you can manage your digital talent roster and customize their presentation to fit your brand’s evolving monthly needs.
Finding the Perfect Match
With a library of hundreds of presenters, finding the right fit for your audience is simple. You can use the Filter tool to narrow down the master list by:
Identity: Filter by gender, age, race, and ethnicity.
Physical Traits: Search by eye color, hair color, and even facial hair.
Performance Style: Each avatar includes a detailed bio highlighting their strengths, such as "UGC Creator," "Trusted Explainer," or "Polished Lifestyle Endorser."
Customizing Your Avatar
Once you select an avatar, you have full control over their presentation. Note that appearance, voice, clothing, and video editing style can be updated anytime to keep your content fresh, but the changes won't take effect until the following month, in line with the subitems that are populated with your renewal.
1. Choose a Voice
Select from a diverse range of AI-generated voices. Options include various accents (American, British, Australian, European) and personas, such as:
Liam (American): Balanced tone for viral social media content.
Sam (British): Warm and articulate for narration or non-fiction.
Jamal (American): Casual and conversational, perfect for adding "spice" to social clips.
2. Select an Outfit Style
Match your avatar’s wardrobe to your brand's industry and the specific campaign goal:
Options include: Casual, Streetwear, Activewear, Smart Casual, Business Casual, and Formal.
3. Choose Your Edit Style
This determines the look and feel of the final video. You can choose from dozens of preset styles, including:
Hormozi Styles: Bold text overlays, dynamic captions, and punchy graphics.
Beast-Inspired: High production value with fast-paced transitions.
Minimalist/Storytelling: Focused on content with emotional pacing or clean aesthetics.
Why Custom Avatars Drive Results
Video is the highest-converting medium, but consistency is often the biggest hurdle. By using Avatars, you ensure that your brand has a recognizable face across TikTok, Instagram Reels, and YouTube Ads without the scheduling conflicts of human creators. Because you can refresh their style monthly, your AI-generated content can pivot alongside your Campaign Concepts in the AI Brain.
Still have questions? We’re here to help! If you need a hand choosing the right avatar for your niche or want to know how to add the Avatar SKU to your account, just click the chat bubble in the bottom right to start a conversation with our team.